I can only assume the 'new economies' don't believe in the "nobody got sacked for buying Cisco" mantra that seems inescapable here in the UK. Whilst Cisco make some great core-networking gear, a lot of their other stuff has a perception of looking too proprietary, less functional (or conversely overly complex) and far far more expensive than their competitors. Plus they've really struggled to market themselves as agile vendors with lots of new idea's which is fine for big enterprise customers, but don't necessarily highlight their capabilities with start-ups and round 1 VCs.
They could have done so much more with Linksys as a Baby Cisco, but alas, the super-tanker is not for turning.