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back to article Ballmer says 500 MILLION 'users' to 'have' Windows 8 in 2013

Microsoft's given its first indication of how many devices it expects to ship running Windows 8 next year. Chief executive Steve Ballmer is reported to have said 500 million "users" would "have" Windows 8 next year - he was speaking at the Seoul Digital Forum, in South Korea. There were no more specifics, and there was no …

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Silver badge

Re: "no switching of web sessions"

It means, if you are doing something in IE Metro and switch to a real UI to get some actual work done; everything you we doing in IE Metro is stuck in Metro and you either have to start again or switch back to the Duplo(tm) interface.

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Re: "no switching of web sessions"

...which means to me that after the first few months, most every PC user will go to classic mode and stay there. Why even bother with a new mode, no matter how nifty, if you have to abandon it periodically to get work done? Especially when your sessions don't carry over.

I strongly suspect that the next iteration of Windows will have a single cohesive interface that incorporates the best features of Metro and the best features of the classic interface. Or maybe not. In the mean time, I'm sticking with 7.

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Anonymous Coward

Re: "no switching of web sessions"

Exactly. To predict the success of Metro on the desktop, just ask any Mac users you know whether they still use Dashboard

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WTF?

Duplo(tm)?

I thought Duplo was big Lego. Then again,. I though Aero was chocolate, and Metro a free newspaper.

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Meh

Dashboard?

Yeah, once in a LONG while I fetch it to see the weather app, translate a foreign word, or use calc, if I happen to be sitting at the Mac. I mostly use the apps on my iPad for those, though.

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Facepalm

Those sales figures in full

Win 8 licenses sold - 500 million.

Less...

Licenses "optimised for corporate continuity and compliance" (downgrade) - 400 million

Infringing installs of previous versions - 50 million

Installs of alternative operating systems (intended) - 1 million

Installs of alternative operating systems (unintended, but the sheer horror of Metro was too much) - 68 million

Giving...

Actual instances of Win8 world-wide? 1 million; all in store fronts.

Actual instance of Win8 used in anger? 1,000 (MS marketing drones)

But none of this matters because the sold 500 million! Woo! Win8 is big baby! Yeah! Woo! Developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers, developers!

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Anonymous Coward

Re: Those sales figures in full

What annoys me, is all the US anti-corruption practices we have to adhere to being owned by an American company, yet Microsoft can fudge figures, channel stuff all they like...

Of course Microsoft has all the regulators in their pocket, as it's cheaper than complying, they also outsource all their really dirty tricks to 3rd party companies.

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Stop

Again, a royal FLOP in the making unless...

...they bring back our standard Start Menu and make this disgusting-useless-idiotic Metro junk optional on desktops and servers.

Ballmer can keep spouting his ignorant BS but nobody cares, he's a lame duck, it's only a matter of time when he gets finally booted by shareholders, hopefully along with his sh!tkicking golden boys like Sinofsky or Belfiore.

Once all the bad, bureaucratic, arrogant, entrenched power centers are gone Microsoft should thrive again, building on the younger crop of people there who, according to numerous anon blogs, silently all hate Sinofsky and all want to see him fail...

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Anonymous Coward

Re: Again, a royal FLOP in the making unless...

That is irelevant. You will comply!

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Bronze badge

Re: Again, a royal FLOP in the making unless...

Make me! :p

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Anonymous Coward

tablet

The kids finally persuaded me to get a tablet - android, never apple. I have had it since Easter and I have yet to find a single thing useful that I don't have already...

Emails, phone+ laptop

sat nav, phone

games, phone + laptop

Kids use it - when there's nothing on telly and the family PC is being used

However funniest thing I saw was a guy taking photos of the olympic touch with a tablet / ipad. (oh, which I can do on the mobile too)

I can't see W8 is going to make that much impact

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Facepalm

As for all these "groovy" Metro apps....

...that the skinny jean brigade tell me I'll love....well why?

I don't get why I'd need to have seven separate full screen apps sitting away from my main desktop that I do my work in, when I can get all my news, stocks, email, weather, media etc. through my web browser?

Am I the only one not taking crazy pills?

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Re: As for all these "groovy" Metro apps....

If you just want to check out El-Reg, then a tablet will get you there much faster than a desktop or laptop.

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Anonymous Coward

off topic, css glitch or is El Reg intentionally going all Open Sans on us? Font my eyes! UGH.

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(Written by Reg staff) Silver badge

Re: Open Sans

It's part of the smashing newlook Channel Reg.

C.

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Stop

Re: Open Sans

Smashing is NOT a word that springs to mind.

Grating and dis-jointed are a couple that do.

And please don't think of passing it on to the rest of dear old Reg.

TYVM.

It's even infected the comment box. Get some anti-biotics and some linament, quick!

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Stop

"It's part of the smashing newlook Channel Reg."

Should I post something witty comparing between Metro and the car smash look Channel Reg or has everyone else already thought of that already?

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FAIL

Re: Open Sans

Actually, smashing is one word that comes to mind. Smashing my head against the keyboard, smashing a sledgehammer through the screen... works for me!

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Coat

Is the quote accurate?

"Chief executive Steve Ballmer is reported to have said 500 million "users" would "have" Windows 8 next year - he was speaking at the Seoul Digital Forum, in South Korea."

Are you sure he didn't say something like:

" 500 million have to use Windows 8 next year... or I lose the rest of my bonus!"?

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Happy

So, Big Steve, any chance that...

your stock goes back up above $40?

I mean, with the brilliant, brilliant penetration you are suggesting, of course it will.

Or else you walk the plank, eh?

p.s. goes for you too, Steve "Ribbon" Sinofsky.

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Joke

I want some

Some of whatever it is he's smoking, that is. Must be more powerful than LSD!

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Trollface

Re: I want some

Sadly you cannot smoke LSD.

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Coat

Re: smoking LSD

Give it to a salmon first - you can smoke a salmon.

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Windows

Why is MSFT forcing a "False Dilemma" with Windows 8?

I just don't understand why Microsoft is so suddenly against allowing users to be able to customize their Windows using experience so that they can no longer use Windows the way that they want to. Why does Windows Aero Glass *have* to now be completely removed from the desktop side of Windows 8? I can understand Microsoft's motivations to want to make the desktop side of Windows 8 look more consistent with the Metro side of Windows 8, because currently the Windows 8 Consumer Preview looks like exactly what it really is-- an operating system with multiple personality disorder. And I can also see how the simplified new Metro-esque desktop-look would benefit battery life and system performance because it would take so much less resources to render onto the screen. However, with that said, I still don't see why customers shouldn't still be given the option to be able to switch back to Aero Glass if they want to, or even the Windows 2000-esque "Classic" look if they want to.

I for one always really loved the look of Aero Glass. I personally thought that it looked fantastic. I have Windows 8 Consumer Preview running on my netbook right now, and I have an orange-tinted Aero Glass theme which color-coordinates nicely with my current primarily yellow and orange-colored desktop wallpaper image. It's aesthetically pleasing to me, and the performance of Windows 8 Consumer Preview's Aero desktop has always been just fine on my little single-core Atom-powered netbook. However, at the same time I realize (even though Microsoft doesn't seem to) that what I think is aesthetically pleasing isn't necessarily going to be true for everyone else-- Some people may prefer the "Classic" Windows desktop look of Windows 2000, others may prefer the "Luna" desktop theme of Windows XP, and still others may actually prefer the brand new upcoming Metro-esque desktop look. As a result, people should be able to choose the desktop appearance that they like the best, and go with it. And while using a sparse, simple, low-on-resources blast-to-the-early-1990's-past Metro-esque desktop interface may make a lot of sense if you are trying to squeeze all of the performance and battery life that you can out of an ARM-based tablet, when you are using a multiple-core powerhouse desktop machine with one or more high-end graphics cards installed in it and running off of wall power, I doubt that the bit of extra resources needed to render the Aero Glass desktop in this day and age would really be of that much consequence. I swear, I think that Microsoft is repeating the mistakes of the past and taking a page out of Henry Ford's playbook where he famously said in 1909, " Any customer can have a car painted any color that he wants so long as it is black."

Microsoft would really make a lot more people happy if they would just allow generous levels of user-customization back into the Windows user-interface. They should really know by now that one-size doesn't necessarily fit all, especially when Windows 8 is going to be running on everything from touch-tablets to netbooks to laptops to desktops with multiple screens. With that in mind, people should be able to choose whether they want Metro or the Windows Desktop to be their default desktop. They should be able to choose what kind of chrome that their desktop has. They should be able to choose whether or not they want to use "ribbons" or classic menus. They should be able to choose whether or not they want a "Start" button, and if that Start Button leads to a Windows "Classic", Windows XP, or Windows 7-style Start Button menu. That way everyone can be made to be at least somewhat happy, everyone could use Windows how they are familiar with using it, and everyone can benefit from the enhancements that have been made underneath Windows 8's hood without having to sacrifice their user-experience to get there. This solution just seems to brain-dead simple to me, as it allows everyone to use the options that work the best for them.

Why in the world is Microsoft so hell-bent on making things in Windows 8 work only one way and then forcibly shove it down our throats? Just what do they have to gain by being so inflexible, and saying that their way is "right," and that all dissenting opinions are "wrong?" Sinofsky and others are acting like there is no other direction to go but their new vision, like they have burned their ships behind them and that there is no turning back. But we all know that this is a "false dilemma" logical fallacy that is simply not true-- the Windows 8 Developer Preview could still have its Start Button re-enabled with a registry setting change, and Windows 8 Consumer Preview still had an Aero desktop. If Microsoft could dike that stuff out in such a short amount of time like they have, then I would think that they should also be able to add it back in and make using it an option. For crying out loud Microsoft, give your customers some customization options and let us choose how we want to work! You can make all of your new GUI developments with Windows 8 be the default settings if you would like, but allow us to be able to switch back what we don't happen to want. What do you care if we happen to turn back on Aero or the Start Button after we buy Windows 8? After all, at that point we have already *bought* Windows 8 so you already got our money. How we configure and use Windows 8 after that point should be our choice. Operating systems are suppose to make our lives easier-- not frustrate or hinder us!

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Re: Why is MSFT forcing a "False Dilemma" with Windows 8?

As far as I can see, the reason for making Metro non-optional is to encourage developers to write software for Windows RT. As has been proven by Apple when they had to keep Carbon alive because large developers, including Microsoft, refused to port their code to Cocoa, even though they'd had years of prior warning.

500 Million users is a large enough base to prove that money can be made of their backs. There's a reason no one wants to develop for Windows Phone: there's no money in it. Imagine the debacle if no developers were to produce anything for Metro because nearly all users would opt to stick to the classic Windows UI. It would be MS Bob all over again.

I'm no fan of Microsoft, but I have to admit, it show great courage and determination to really go all-out on this computer paradigm. However, as a company which has produced nothing but shit (except for Powershell) for as long as it's been here, I really don't expect Win8 will be any good.

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Silver badge

He overlooks one detail

Devices /shipped/ with OS != Devices always /running/ with OS.

Has he already forgotten what most people did when they could no longer buy an XP PC and ended up with Vista ?

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Unhappy

Re: He overlooks one detail

I agree, but I think you are missing the point. Ballmer doesn't care about how many people actually use the OS, all he's interested in is how many MS have shipped and conned people into paying for. It's the bottom line he's worried about.

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windows 8 doesn't figure

in my future plans. It's not the insults from Balmer for resisting Vista. It's not the Microsoft seeing Big Media as their customer whilst asking consumers to pay for their products. It's the nature of my computing has evolved away from their behemoth system view. I administer a small network. I encourage users to access services through a browser . The Synology NASs that hold the data run linux, but the user don't know or frankly care . the data is visible from anything running a browser. so they use a single access method from laptop to tablet to phone. The laptops run XP or ubuntu. . The op sys merely acts as a host for the browser. the visual effects of windows 8 will only be visible while Chrome fires up. Then there is the problem of windows 8 for ARM based tablets , no 3rd party browser. To have Windows 8 tablets on the network would mean changing system polices and standards. good luck with your retirement Mr. Balmer, you make a bull look like a good customer for a china shop.

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Silver badge

"The visual effects are spectacular"

Oh really. I do not need spectacular visual effects on my desktop, unless I am playing a computer game, or running scientific visualization software. My OS should not try to dazzle me, I need to get work done. The best OS is the one you hardly notice. This may involve smart use of visual effects. Some visual effects I find useful (compiz-fusion has some things I find very handy, in particular in the area of switching desktops and looking for the right open app), but most are just battery-draining eye candy. It is telling that the spectacular visual effects are mentioned before the streamlined navigation (which is useful). I want substance, not bling.

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Fondleslabs

Business has adopted Win7, no way are they going to move to Win8, especially large corporate.

The only future for Win8 is dirt cheap fondleslabs, like that HP one that they were getting rid of.

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Boffin

Nah.

That is all.

GJC

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Stop

New Improved Windows.

Didn't AOL try that...

http://i46.tinypic.com/2yl426f.jpg

The problem of course, is Microsoft have so much money, they can GIVE AWAY 500m copies, tell everyone that they have a 500m userbase and create momentum from idiots that are too thick to work this out.

It's happening right now with Nokrosoft Lumia. If anyone thinks they have SOLD using real money, 1m units, they frankly are a moron.

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Re: New Improved Windows.

The Lumia is a good phone and very cool. That is all...

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MS still continues to secretly remove features from Windows

As long these issues exist: http://xpwasmyidea.blogspot.com/2011/09/features-removed-in-windows-8.html and Microsoft arrogantly ignores them and continues to move ahead with Windows 8, no plans to upgrade to Windows 8. If Windows 8 was Windows 7 plus only added value, upgrade would have absolutely hassle and pain-free.

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Devil

Half a billion users....

....raises little pinkie to mouth.

muwahahahahahahaaaa!

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Anonymous Coward

Betting the farm on tablets replacing desktops and lappies...

.. but it's way too early for that to happen.

All the 'average punters' I know have a desktop on a desk in the corner of their kitchen or living room, or they happily use a laptop. Maybe these people are jealous of the iPads they see on TV (or shown off by their more trendsetting friends) and will eventually switch to a tablet too.

Maybe.

Maybe not?

Maybe they'll increasingly use their new smartphones for their daily web browsing fix, and only occasionally use their old desktop for managing their photos and music collections?

And MS are forgetting where their coporate market's needs are - desktops for getting work done at a desk. Having their usual apps relegated to 'second-best' screen (reached via the annoying new Metro gubbins) which looks plainer than Win 7 or XP ever did, and doesn't even have the Start Button they're used to... oh this is going to be fun.

I'm going to enjoy watching this fail, and the rise of 3rd-party add-ons to make things usable again!

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Meh

Re: Betting the farm on tablets replacing desktops and lappies...

I replaced an aging desktop last yaer with a new laptop running windows 7. I now really just use it as a dock for the phones / tablets / NAS.

I can't really remember the last time i did any sit down work with it, not even watching films or catchup TV.

I havent looked at Windows 8 but if the Metro UI looks like the XBox UI then it doesnt look too bad (On an XBox, or a phone or a tablet) but if I had to use that for day to day work............

Not in a rush for Win 8 myself.

Talking of corporates, the global mega corp I work for is *Just* moving to Windows 7, I can see us skipping 8 all together if it's as bad as people say on the desktop for "normal" work

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Anonymous Coward

Now I'd upgrade XP for W7

**IF** there was an affordable upgrade path.

But I sure as heck won't be moving to W8.

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Win 8 more like Pig ver 3

Having tried this crap win 8, 32 and 64 bit versions, the 32 bit blue screened instantly, and the 64 bit ver hangs whilst it does something or other but cpu usage peaks at 99% on both cores and temps are close to burning hot. This on a machine that happily runs win 7 both 64 and 32 bit. So yep it's time for a dogs vomit and Ballmer and co obliged.

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Devil

theres an easy

way to his 500 million windows 8 users........ turn off the activation shite and disable the DRM crap

Then everyone will be free to pirate it, just like windows 95 and 98

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N2
Bronze badge

Re: theres an easy

And if its any good they will use it or

chuck it in the bin

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Anonymous Coward

windows 8 - DOA

I'm using windows 8 consumer preview now and I'm sure most geeks have tried it already.

The bottom line, I'm using it on a desktop computer and I completely skip metro and go right to the familiar desktop.

Microsoft will face the same backlash as Ubuntu and Gnome did - although it'll be an order of magnitude larger.

Don't fuck with the desktop - it's that simple.

Apple understand this, clearly microsoft and others don't understand it.

It's a given that Metro will be disabled by all desktop power users, should they choose to go with windows 8.

Microsoft is very late to the party in the mobile OS space - unless they create something so radically compelling, it wows the planet, they will have to rely on big money.

Metro isn't radically compelling.

So it's down to marketing muscle and OEM tie-ins - and probably a lot of competitively priced metro based tablets and phones.

Balmer is going to have to force windows 8 and windows mobile down punters throats with seriously cut price offers.

Business isn't going to be even slightly interested in windows 8 - heck, most offices are still running XP and only now, slowly upgrading users to windows 7.

This has, by microsoft standards, FAIL written all over it.

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Happy

In other news....

......Ballmer while sitting on a wall sees his reflection in some Windows. Having a paper clip moment recognises his likeness to Humpty Dumpty; he then jumps off the wall before All the king's stakeholders and all the king's coder-men wont be able to put poor MS back together again.

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It's the whole not understanding the difference between mobile devices and older PCs, isn't it?

- As indeed other commenters have said. I am beginning to see that I could use a tablet for productivity but detest Apple and the Android ones still look too immature for my liking (although I use an Android phone very happily). So I would happily wait for for a W8 tablet in order to take documents to meetings and presentations more conveniently than on either a laptop (too cumbersome) or my smartphone (too small). Currently I can put them on my Kindle, but I don't find that ideal. However, the thought of Metro on my desktop, which I still need for raw horsepower in the realm of photo editing, videos and the like, fills me with horror. And while I like certain aspects of W8 such as the new Task Manager, why should otherwise attractive features such as syncing via a Microsoft account across various PCs be subject to such execrable software as IE?

So it's a possible W8 tablet for me, but keeping the desktop and laptops on W7, which I find to be an excellent OS.

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Anonymous Coward

Bring back Bill!

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I'll have nothing to do with it.

I've had the distinct displeasure of having used 8 for a few weeks now, and am sad to report the new Metro interface is not growing on me. I decided to just start using it regularly so as not to have my opinion influenced simply because the tech is new and I'm not used to it, but unfortunately I find it clumsy, counterintuitive and generally a pain in the behind.

Whatever Mr. Ballmer think they have achieved (and Mr. Ballmer is not generally known for having his feet securely tethered to mother earth), 8 may very well be technically sound by the time it goes RTM, but using it does not make for a happy user.

Still, if he thinks he can force 500 million copies on the unsuspecting masses, it's up to said masses to prove him wrong.

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Not Once...

Not once did i think "I want to use Win7"

Not once did I look at purchasing Win7

Not once did I say "XP doesn't work for me I need to upgrade"

Not once did I think Win 7 was necessary, or even desirabe

Not once did I ask to have Win 7 on any machine of mine

... so how the hell did I end up using it???

I assume i will have the same level of choice with Win 8

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Bronze badge
FAIL

Win 8 = Win Vista = Win Me

I've tried the Win 8 previews, and for me Win 8 = Win Vista = Win Me

Metro looks fine on a Tablet, but has no place on a desktop/laptop.

I would expect most people will skip Win 8 if given a choice, like they did with Vista before. With the only people buying being new PC buyers, and the only people keeping it, being those without the skills/knowledge to install Win 7 (i.e. Joe Bloggs home user etc.).

I expect to see 3rd party companies will start to sell desktop replacement apps, that will allow normal window operation again. (In the same way that you can replace the Android home screen with one from the app store of you don't like the default Android one).

Win 8 Pro Plus will be out in 2013 with a restored desktop for business users ;-)

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Is it just me....

... or does the name "Metro" sound a bit......... wanky

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Re: Is it just me....

Exactly what I have been thinking. Seriously, look at the link.

http://dictionary.reference.com/browse/metro+sexual

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