back to article IBM: Our kit needs to be sold with '-as-a-Service' on the end now 

IBM is warning that mid-market customers are now spending as much with managed service providers as they are with the classic value-added reseller that deploys tech onsite. This is according to Andy Monshaw, Big Blue's global GM for small and medium enterprise, who warns that the clock is ticking for any solution provider that …

COMMENTS

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  1. jake Silver badge

    What the fuck is the difference?

    MSP, VAR, six of one, half a dozen of the other.

    I'm glad I didn't go into marketing. I wouldn't be able to sleep with myself.

    1. Matt Bryant Silver badge
      Happy

      Re: What the fuck is the difference?

      Well, a VAR just gets to shaft you quickly, the MSP usually gets to do it for a year at a time.

  2. Anonymous Coward
    Anonymous Coward

    But....

    isn't IBM a managed service provider?

    (don't worry, I know the answer as I do work for them as a techie)

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