WTF
"transformative, flexible and agile as we are becoming, while standing out from the pack"
Was "everything else was taken" somehow not an acceptable response? It makes me physically ill that anyone got paid to come up with this bullshit, and I work with marketdroids 8 hours a day.
I came up with a logo for my company when we started. It is an albino bristlenose plecostomus. When asked, I can and do give honest reasons why. Namely:
1) I like bristlenosers. I think they're cute. They have a lot of personality and their antics in a community tank make me smile.
2) Almost nobody knows what it is, so it's a great conversation starter.
3) Pleco!
But seriously, HP? It's a rectangle. A rectangle. How the metric fuck is it "agile" or "flexible"? And how in the name of His Noodly Self is it "transformative"?
That someone got paid for this....RAWRGFRAGLEBALRGERG....