omg
They didn't say Windows because they are scared of being raped in court by a team of M$ lawyers. IMHO Apple don't base any of their ad campaigns on real facts, it is usually based on fashion and bended truth - this is no different.
They should have had the balls to specifically mention Windows, not PC... my Linux operating system crashes less than a Mac OS I bet (i.e: never!).. and with Beryl/Kibabar it is also alot prettier! :) Oh... and free!! :)
Maybe they should have a thin-spindly actor saying "Hi, Im a Mac - Im better than PC, honest!" while trying to steal money from the kids, then a muscle-bound superhero type saying "yeah - and Im a Linux PC you lying f**k - take this" then have the hero beat the living s**t out of mac for being arrogant, money grabbing lying little toe-rag. All the time having a M$ character rolling around in a pile of cash in the background laughing all evil like!! :)
They have spoof's of mac/pc/linux on youtube and other things... look them up, most are hilarious!